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Going Viral: Dr. Glaucomflecken’s Medical Comedy Spreads Physician Advocacy - 07/10/2024

Dr. Glaucomflecken’s medical comedy videos spread physician expertise and advocacy.

Are You Tweeting Yet? - 08/25/2023

Want to get started using — or become more active on — social media on a professional level? Interestingly, the 2015 Texas Legislature provides a painless opportunity for you to wet your feet in the Twittersphere, with how-to help from TMA.

Sponsored Content: SEO for Medical Practices – Why It Matters - 11/17/2021

In the past, word-of-mouth referrals and repeat patients were the most reliable ways to grow and sustain any medical business. But in the age of the internet, online strategies are now the number one way to market health care services.‌

TMA Social Media Conduct Policy - 03/02/2021

 TMA asks that you respectfully follow the guidelines set forth in our Social Media Conduct Policy.

Six Ways to Improve Your Practice Marketing - 10/02/2020

The Texas Medical Association has created a webinar that provides easy-to-follow steps to create and implement marketing strategies that fit your practice.

Your Website + SEO = A Perfect Match - 02/14/2020

If you would like to learn how to build your online credibility and reach patients through effective SEO, tune into a free, 45-minute webinar by Officite, a Texas Medical Association endorsed vendor.

Q&A: Physician Podcaster Jeffrey Jarvis, MD - 01/02/2020

A love of teaching is what propelled Jeffrey Jarvis, MD, into his latest undertaking: hosting a nationally distributed podcast.

Don’t Let it Happen to You: Practice Fined Over Social Media - 12/09/2019

As more people go online to research products and services, online reputation management has become increasingly relevant for physicians.Because of the HIPAA Privacy Rule, physicians cannot respond to online reviews in any way that reveals PHI. Even if a patient discloses their own personal information in a review, physicians cannot respond with the same level of disclosure.

Modern Websites for Health Care Practices - 11/01/2019

Physicians spend many years in medical school, and marketing probably wasn’t a part of the curriculum. However, there’s a good chance your next potential patient will be looking for a physician with a search engine or on Facebook. So what’s a savvy practice to do?

You’re a Doctor, Not a Business Magnate. But Why Not Be Both? - 10/23/2019

Don’t let the business of medicine bog down your practice. The Texas Medical Association’s publication Business Basics for Physicians can help provide the skills you need to run a successful medical practice.

Protect Your Practice’s Social Media Accounts - 05/30/2019

Social media is a terrific way to reach out and stay in contact with your patients. However, the risks created by social media cannot be ignored. Controlling access to your social media accounts is just the first step in ensuring their security.

What Does Your Online Presence Say About You? - 09/27/2018

If you don’t already monitor your online reputation, now is a good time to start. Join TMA-endorsed vendor, Officite, for a free, 45-minute webinar at 2 pm Thursday, Oct. 18 to discover how to take control of your brand across the internet.   

Forney to Physicians: We’re Open for Medicine - 02/21/2018

If you’ve ever thought about opening your own practice in the Dallas area, officials in Forney are hoping you’ll look their way.

What Makes a Good Practice Website? - 04/17/2017

TMA has dozens of resources available to help you answer this question. These include TMA-endorsed vendor Officite, which provides practice websites and online marketing services to TMA physician members at exclusively discounted rates. TMA members can save up to 37 percent on these services.

Guide to Responding to Yelp Negativity - 01/27/2017

It doesn’t matter if your practice is the perfect example of professionalism; at some point you will receive a negative review. Read this guide before hastily responding to a negative review.